Posts tagged After Effects

Clean ? Coal

The coal industry has spent millions of dollars on ad campaigns trying to change Americans’ perceptions over dirty coal. The ads have attempted to whitewash, or “greenwash,” coal using the oxymoron “clean” for one of the greatest source of pollution of our air, water and land.

Animated to the tune “Honestly Sincere,” this video shows a chunk of Coal trying to clean up his image by covering himself with green paint, but everywhere he goes he wreaks havoc: literally leaving carbon footprints, exuding coal dust, dirtying streams, heating up the atmosphere, causing air pollution, and in the end, destroying wildlife, and decimating an entire mountain top. There is nothing about Coal that is clean- and the coal industries’ ads are anything but “Honestly Sincere.”

Find out more about coal pollution at NotCleanCoal.com

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How to Add Motion Blur to your 3D Animation in Post Production by Creating 2D Motion Vectors in Maya

This is a four-part tutorial about adding motion blur to a Maya render by first creating a 2D motion vector sequence and then using it with ReelSmart Motion Blur in post production. I’ll be covering Maya 2009’s 2D motion vector pass as well as installation and use of the lm_2DMV shader for earlier Maya versions. Once this technique is part of your pipeline, it can be a tremendous time saver compared with creating (and waiting for) motion blur from within Maya. It also provides the flexibility of applying any amount of motion blur without having to re-render. More >

Compositing Maya 2009 Render Passes with After Effects

I’ve been experimenting with Maya 2009’s Mental Ray Render Passes feature. It’s intended to easily allow separation of different elements of the render into separate images. An easy example would be separating the diffuse light from the shadow. In practice it seems to be way more finicky ( or broken) than it ought to be. After many trials I’ve developed a workflow via After Effects that successfully composites all my passes so that they just about match the default composite render. More >

Missile Defense Agency Kiosk

Aloe Design Collaborated with TMP Worldwide to bring together a dynamic interactive kiosk and website which allows the user to move through a fictional rendition of the MDA headquarters in Alabama and learn about various job functions. Here are a couple snippets from the non-interactive portions.

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AOL Comedy Festival

award_tellybronzeaward_promaxgoldA promotion for an online comedy festival. The only pre-existing assets were very low-quality viral videos and stand-up performances from the internet. Aloe Design created all of the animation and graphics, as well as shot and keyed the hand that inserts the comedians’ heads. The audio design is by Clayton Turner. This piece won a 2006 Promax Gold award as well as a 2005 Telly in the Entertainment/Comedy promotion category.

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Moviefone Short Film Festival


A collage of short films promoting an online film festival. Aloe Design produced the concept, editing, motion graphics, and rough sound mix.

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Live8

award_emmyaward_promaxsilverThis piece advertises the on demand replay of the historic live8 concerts. Aloe Design produced all of the online promotions for this event. This concert had the largest simultaneous viewership of any live event in history.

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AOL Music Live Promotions

Promos for live concerts by popular musicians. Existing video and concert footage was edited together, along with graphic overlays, and set to each artist’s music. The goal was to seamlessly integrate the musician’s brand with the branding of the company responsible for the live shows.

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